Town of Pelham
Fundraising & Capital Campaign
Feasibility Study, Campaign Implementation, Branding, Communications, Event Management, Web Development
The Meridian Community Centre is a 144,000 sq. ft. state-of-the-art community centre that officially opened in September of 2018.
Comprised of 17,000 residents in Niagara Region, the Town of Pelham hired Interkom in 2016 to develop a multi-year community fundraising strategy to support the largest infrastructure investment in their history.
After conducting an in-depth Feasibility Study with ample community stakeholder engagement, it was determined that Interkom would spearhead the implementation of the fundraising campaign. The campaign was divided into three different areas: The Capital Campaign, the Community Campaign, and the Seat Campaign. Interkom’s key activities include branding of the project, valuation of various naming opportunities, donor approach, pledge agreement (donor contract) review, community campaign donation levels structure, sponsorship and advertising strategy, seat campaign, donor recognition events, campaign branding and communications.
Seventy companies and individuals contributed to the Capital Campaign, and the subsequent community and seat campaign helped exceed this ambitious target for this small community of 17,000 in Niagara Region.
Interkom’s multi-year engagement with the Town of Pelham resulted in yet another success of its fully integrated campaign management services, whereby fundraising becomes an outsourced service.